How are the Iceled wheel well kits mounted?

So while I wait for the ICELed stuff I thought I'd ask how the wheel well kits are mounted . It from the picture that you just take the wheel off, slap the module in as recessed an area as possible, and then mount it by punching two screws through the wheel well ? Then drill a hole to run the wire in also ?
How was this install for you guys ? Pretty breezy or did anyone have any trouble ? I guess I'm most concerned about the tires rubbing on it ..

You could probably install it however you want, as long as it stays there nice and securely.

Nothing to add except that it's a good idea to plug the Flood into a controller channel (before you mount it or run the cable) and "walk" it around the wheel well to see where you get the best effect. I'd start by trying it pointing down, adjacent to your coil spring at the front.